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Software company increases sales and territory tracking with automation

Software company

Doug Erb, Founder & CEO · Published · Last updated

Doug Erb has designed, built and run sales compensation systems since 2000, from Callidus and Trilogy through Varicent, Xactly, CaptivateIQ, Performio and SAP Commissions, and today leads Lanshore's SPM and agentic AI practice.

Challenge

A daily sales and territory tracking process consumed 8–12 hours across two employees, every day, before the sales team could act on the data.

What Lanshore did

We automated the end-to-end process (data pulls, matching, and distribution) so it runs unattended each morning.

Result

8–12 hours of daily manual work reduced to 20 minutes

Two employees freed for higher-value work

Sales team working from current data every morning

Stack used

Related: How we deliver AI Assisted SPM

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